Outside of selling products and services, what else can content do for you?
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Today we wanted to dive into 5 of the most important things to keep in mind when writing blogs to ensure that you're appealing to both the automated search bots AND the human beings who have the potential to become your clients or customers.
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One of the biggest mental blocks most business owner’s face when creating content is…coming up with the topic ideas.
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We've all been guilty of it. We've been told that we have to create content for SEO, marketing or advertising purposes so we've forced ourselves to write a blog post. It usually begins by sitting in front of our computers only to be distracted by Pinterest before typing the first sentence.
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Ahhh blog. The “4 letter” word that can strike fear in the heart of many business owners. You open up that word document to that big, blank, white page and see that cursor just sitting there, blinking. All of a sudden your mind goes blank, and you have no idea what to write about.
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It’s the final installment of our 8 week video blog idea series, and we’re ending it up with something timely to the season.
That’s right, it’s all about playing up the season, time of year, or things that are happening in the world around you. But, how can you relate it back to your business? I’m giving you a few real life examples of how you can take your business and make it relevant to the time of year.
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Outside of providing amazing value for our clients/customers, we also should be using our blogs to drive more organic traffic and rank higher in search.
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Part 6 of our 8 week blog ideas series should be a topic start that should come easily to you (even if writing doesn’t). It’s something you know a TON about (trust me, you do), and have probably told the story of multiple times, over and over already.
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